Loyalty Schemes can Influence 84% of Purchasing Decisions
A study by ACI Worldwide has found that loyalty schemes are much more powerful than commonly thought.
It found that:
- Nearly all consumers (84%) would be much more likely to purchase from one retailer than another, if they were a part of a loyalty scheme
- 71% feel the loyalty schemes they are with deliver strong benefits
- Women are far more likely to sign up to a loyalty scheme than men
Loyalty schemes are designed to hold customer retention – and these results show that they do in-fact work. It also increases the chances that the consumers won’t look to your competitors to compare prices, as they feel they will get a better deal from the loyalty scheme.
Rob Seward, Product Line Manager at ACI Worldwide. “Although it takes time to build a successful loyalty program, the payoff is significant – we are now seeing proof that loyalty schemes are resonating with consumers and creating customer loyalty.”
With Syncro’s EPoS systems and Microsoft Dynamics RMS, you can easily create and implement your loyalty scheme to your customers. The “Gift Loyalty Module” is a way for you to rewards your customers for purchasing from you, as-well as giving you valuable insights to shopping habits. It enables you to tack and incentivize frequent customers and can even reward them with an incentive of your choice.
Want to know more about our EPoS systems and Microsoft Dynamics RMS? Take a look at our Syncro-EPoS website or call us today.
